Thursday, 21 November 2013

Selling your property with commercial mind

 Amazingly one of the reasons I’ve become successful at selling previously listed homes is being able to identify and make adjustments to what I see. When I first started specializing in expired listings, after being successful on the first five I realized it wasn’t luck, that I had made a discovery. It’s some of these discoveries that I want to share with you.First, be prepared to have a hard nose conversation about the current state of your property. When I consult with clients this is the very first thing we do after walking the home. I have found that other successful Realtors do the same.
 If we aren’t able to have an up front and honest conversation than it probably won’t work for either of us. The ultimate goal is to get to the closing table so you can proceed with the next steps of what you want to accomplish and getting out of a comfort zone will be required. So let’s get started. These aren’t placed in any particular order such as being weighted what should be worked on first because each home is different and what might be an absolute no brainier for one might not even be applicable to the next. As previously mentioned, I also want to stress that no house is perfect, and there are certain things that you just can’t avoid. The theme here is to make what adjustments are possible. This will be both fun and educational.

1. Always be gone during the showing: There is nothing more than a would be buyer dislikes than to have the seller at home during a showing. Not on the back porch, not out in the corner of the yard, completely gone! They want to feel relaxed and be able to speak freely to one another and their Realtor.
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2. Always try to accommodate every showing, even when it’s inconvenient for you. Let’s face it, selling is an inconvenience however here’s what you need to know. Anywhere from 30-50% of all showings are requested for the same day. There are a couple of reasons for this. One, either the showings are poorly planned or the buyer truly has a time urgency. It really doesn’t matter and here’s why.

If you put your stake in the ground and say absolutely I must have a 24 hour notice of showings so I can be sure the house is spruced up then you are immediately saying no to nearly 25% of your potential market. Of that 30-50% that want to see the house the same day, only about half will ever reschedule. Let me make another disclaimer, I’ve sold many, many homes to folks that needed to see the house the same day. Remember that buying is an emotional experience justified by logic later. You need to get them in your home while the emotions are running high.  http://rainehorne.blogspot.in/

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